What we've run on Facebook and Instagram to reach our Kendall neighbors — what it did, and what's live right now.
Come hungry. At the Dudesgiving Cook-Off, the dudes cook and everyone eats: meats, sides and desserts, and you vote for the best. Sunday, Nov 15, right after the 11 AM service at Christchurch Miami. Flag football, yard games and activities for the kids. $10 online, $15 at the door. 100% of proceeds help neighbors in need through our Deacons Benevolence Fund.
Families who already follow us — come hungry, taste it all, bring the kids.
Think you've got the best brisket, wings or mac & cheese in Kendall? Prove it. The Dudesgiving Cook-Off is Sunday, Nov 15, right after our 11 AM service. Bring a meat, a side or a dessert, let everybody taste it, and go home with a medal and the title of Master Grill Operator. Flag football and yard games while the votes come in. $10 online, $15 at the door, and 100% of proceeds go to our Deacons Benevolence Fund.
Followers who cook — enter a meat, side or dessert and go for the medal.
Think you've got the best brisket, wings or mac & cheese in Kendall? Prove it. The Dudesgiving Cook-Off is Sunday, Nov 15, right after our 11 AM service. Bring a meat, a side or a dessert, let everybody taste it, and go home with a medal and the title of Master Grill Operator. Flag football and yard games while the votes come in. $10 online, $15 at the door, and 100% of proceeds go to our Deacons Benevolence Fund.
Men nearby who look like our followers — a friendly challenge is the way in.
Come hungry. At the Dudesgiving Cook-Off, the dudes cook and everyone eats: meats, sides and desserts, and you vote for the best. Sunday, Nov 15, right after the 11 AM service at Christchurch Miami. Flag football, yard games and activities for the kids. $10 online, $15 at the door. 100% of proceeds help neighbors in need through our Deacons Benevolence Fund.
The same new neighbors, invited just to come eat and vote.
Why we're doing this. A cook-off is an easy first step onto our campus: food, football and a good cause, with no pressure. Meta finds the people who already follow us and people like them, and we judge it by ticket clicks and ChurchCenter registrations, not likes. Around Nov 9 the weaker ad in each audience gets switched off so the money backs the winner. This page refreshes every morning.
How it went. A 1.3× average frequency across 698 clicks at about $0.14 each — a click-through rate several times a typical Facebook ad, which is what a tightly-local, well-matched audience delivers. Facebook quickly favored the anniversary story and put nearly all the budget behind it.
Read the full One Year reportThe ads as they ran, the click-to-visit funnel, and every number — the complete write-up.The account has a Meta-set daily spending limit of about $32.95 — the real ceiling on how fast we can spend. It rises with a clean billing history and completed business verification (both now in place). Steady, small campaigns build that history so the ceiling keeps climbing, and the bigger seasonal pushes — Christmas, Easter, the next anniversary — can actually spend when they matter most.